Stay in touch with past clients
A past client who hears from you once a year remembers who sold their house. A holiday card in December, a card on the anniversary of the closing and a thank you for every referral keep your name close without a sales pitch. Sign each card by hand: it is what people notice.
Your brokerage on every card
The business designs put your brokerage logo on the cover or on the back with its name and website, and the inside signs off from you and your brokerage. Upload the logo once and it fills its box; check it with your broker before you order.
A card for the closing
The welcome home card says congratulations on the new house, with your brokerage on the back. Order a box of 25 or more and you will have one for every closing in the year ahead.